MOTOBLUR // Posts tagged as "MOTOBLUR"
Google’s Motorola buy could spell trouble for Android partners
By now, you’ve no doubt seen the news: Google intends to acquire Motorola Mobility for $12.5 billion. What this will do is not only give Google access to Motorola’s vast patent library consisting of nearly 25,000 patents, but it will also give Google an end-to-end hardware and software strategy with smartphones, tablets and even with Google TV. The thing is, Google didn’t need to buy Motorola. Google could have just licensed the patents from Motorola. Google bought Motorola because it felt like control of the Android experience was slipping away. It’s apparent that one Nexus-like device from Google a year won’t be enough — MOTOBLUR has probably given Andy Rubin ulcers — and it’s apparent that a company that’s leading in many areas of the smartphone arena wants to control that entire experience. Open or not, it is Google’s, after all. Smartphones and tablets are also going to be the biggest categories in technology for the foreseeable future, and if you think Google is just going to play around with that, well, you obviously haven’t seen the company’s recent moves. Read on for more.
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Motorola’s MOTOBLUR: don’t call it by name
Time flies. Motorola introduced its MOTOBLUR user interface and software service with the debut of the Motorola CLIQ back in 2009, but now it appears that moniker’s days are coming to an end. Just yesterday the company unveiled two new Android smartphones for Sprint and Virgin Mobile: the Photon 4G and the Motorola Triumph. The Motorola Photon 4G clearly sports Motorola’s custom user interface, but there was absolutely no mention of the name. We’ve confirmed that Motorola will phase out referring to its UI as MOTOBLUR. Perhaps the move is related to Motorola’s purchase of Three Laws Mobile (3LM) earlier this year, which suggests that an entirely new UI is in the works. Either way, it’s clear that customers didn’t care for the original service and UI, but the bits and pieces that Motorola continues to use seems to be working well for the company. Read
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